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DYNAMIC PRICING SOFTWARE

Optimizing Amazon Business Profitability

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The Right Price, For Any Business

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Find The Perfect Price

Improve profits by optimizing sales volume and margins. Adjust for high advertising costs, avoid overpricing, and drive demand.

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Bulk Pricing Strategies 

Fuel sales velocity by offering competitive wholesale prices to drive your customers’ businesses. 

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Automate Discounts and MAP Policies

Ensure that you’re offering businesses your best deals encouraging a flourishing relationship.

Why Dynamic Pricing on Amazon Business?

Millions of Sales opportunities
Get the price right for more than one million businesses shopping on Amazon.
Increase Exposure for top products
Get ahead of the competition, and in front of high-intent audiences with the most compelling discounts.
Create More REliable Cash flow
Price to maximize profits on a unique yet powerful additional revenue stream.

How Dynamic Pricing Works.

Generate Demand Models

Develop pricing benchmarks and profit curves by analyzing historical pricing data against total sales. We find the right discounts for B2B customers. Understand how bulk pricing and price changes can lead to better business outcomes like maximizing sales and boosting profits.

Define Strategy

Connect your pricing models with your strategy. Simply, guide the platform by:

  1. Choosing products
  2. Selecting pricing objective
  3. Defining MAP Policy
  4. Modifying pricing rules
  5. Launching pricing plan
Dynamic Pricing Solutions

Analyze and Forecast

Analyze how pricing affects B2B, B2C, and total sales performance. Review metrics such as Profit Per Session (PpS), Total Sales, BSR, and Conversion Rate. Using this data define and activate new pricing strategies based on the most recent trends.

Retail Pricing Models

Automate Price Changes

AI uses data models to drive business impact. Achieving desired outcomes through price changes based on hour-to-hour context and trends.

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Our customers have similar problems but different stories. 
We believe you can relate and write your own.

See all customer stories

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Frequently asked questions

Is Dynamic Pricing the same as the Repricer?

Although both tools automate price adjustments, they have different objectives.

Dynamic Pricing uses AI to analyze historical pricing data and predicts the optimal prices for either maximizing sales or profits. Whereas, repricer tools lower the price against competitors to win the buy box position.

What is Goldilocks Pricing?

“Goldilocks Pricing” refers to a pricing strategy where a product is neither priced too low nor too high, but “just right,” much like the porridge in the Goldilocks fairy tale. This strategy aims to find a pricing sweet spot that maximizes both sales volume and profit margins. In the context of dynamic pricing on Amazon, this would mean continually adjusting your prices based on various factors such as demand, competitor pricing, and seasonality, in an attempt to always stay within that ‘Goldilocks Zone.’

Can I use Dynamic Pricing with other pricing tools?

Most pricing tools such as Minimum Advertised Pricing (MAP) and repricer tools are rule-based, whereas Trellis’ Dynamic Pricing has an advanced algorithm that considers several data points. Talk to our experts to see if our tool can get you results without using another pricing tool.

If I use Dynamic Pricing on Amazon, my pricing would be inconsistent with other marketplaces? What should I do?

Dynamic Pricing keeps the prices within a set range of minimum and maximum prices. If you sell on other marketplaces, our experts can help you leverage all your marketplaces with Dynamic Pricing.

Does Dynamic Pricing help with Buy Box?

The ultimate goal of Dynamic Pricing is not to win the buy box. If your goal is getting more sales, Dynamic pricing will indirectly be winning the buy box when it has to.

Have more questions?

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