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  • eCommerce Merchandising, Webinars

Impact-Driven Growth: Prioritizing to Win on Amazon

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Picture of Caroline Powell

Caroline Powell

  • May 22, 2025

As you’re building your business, there are so many different directions you’re pulled. Advertising, branding, logistics, hiring…the list goes on.

How do you find the time to prioritize?

Beyond prioritizing your workload and resource allocation, how do you prioritize the products in your catalog? Whether you’re a multi-million dollar corporation or a mom-and-pop shop working on your first million, knowing how to spend your time makes all the difference.

Trellis’ Head of eCommerce Growth Sriteja Srivatsavai and The Ambr Group’s Chief Revenue Officer Aneesha Rao dove deep into prioritization and resource allocation for facilitating impact-driven growth.

In this LinkedIn Live, our panelists discussed:

  • Product Potential: What was a time you misjudged a product’s potential? Whether it was a brand you worked on or one you’ve been watching, what methodology were you using to determine its potential success? When did you realize you were wrong?
  • The Pareto Principle: How ingrained is the “80/20 Rule” in your business? Is it a hard and fast rule for resource or budget allocation? What about applying a “Head-Tail Analysis“?
  • Resource Allocation: With limited resources, what metrics or models are you utilizing to ensure efficient allocation?
  • Timelines: What kind of timing parameters do you allow before judging if a product is a success or a flop? How often do you reassess a product and where they sit in your 80/20 breakdown?
  • Tech Stack: What tools and technologies are must-haves for eCommerce brands today?

Prioritize Profitability with Trellis

While we can’t guarantee results like The Ambr Group has seen (since every business is different), we can help you exceed your goals. Through easy-to-read dashboards and an intuitive interface, hundreds of sellers, agencies, and aggregators have maximized their profitability and driven more sales with Trellis. Book a demo to see the platform in action today!

Find Your Most Profitable Price

Use Amazon data to analyze your optimal price point across all eCommerce channels.

Try Now
Picture of Caroline Powell

Caroline Powell

The Leslie Knope of Digital Marketing. With over 10 years of experience in eCommerce and digital marketing, Caroline focuses on driving strategic growth for Trellis as well as online brands of all shapes and sizes. She holds a B.B.A. from the University of Georgia, and you'll find her calling the Dawgs every Saturday during football season. When she isn't developing comprehensive marketing strategies, you'll find her taking dance classes, walking her dog, or reading thrillers.

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Impact-Driven Growth: Prioritizing to Win on Amazon

As you're building your business, there are so many different directions you're pulled. Advertising, branding, logistics, hiring...the list goes on.

How do you find the time to prioritize?

Beyond prioritizing your workload and resource allocation, how do you prioritize the products in your catalog? Whether you're a multi-million dollar corporation or a mom-and-pop shop working on your first million, knowing how to spend your time makes all the difference.

Trellis' Head of eCommerce Growth Sriteja Srivatsavai and The Ambr Group's Chief Revenue Officer Aneesha Rao dove deep into prioritization and resource allocation for facilitating impact-driven growth.

In this LinkedIn Live, our panelists discussed:

  • Product Potential: What was a time you misjudged a product's potential? Whether it was a brand you worked on or one you've been watching, what methodology were you using to determine its potential success? When did you realize you were wrong?
  • The Pareto Principle: How ingrained is the "80/20 Rule" in your business? Is it a hard and fast rule for resource or budget allocation? What about applying a "Head-Tail Analysis"?
  • Resource Allocation: With limited resources, what metrics or models are you utilizing to ensure efficient allocation?
  • Timelines: What kind of timing parameters do you allow before judging if a product is a success or a flop? How often do you reassess a product and where they sit in your 80/20 breakdown?
  • Tech Stack: What tools and technologies are must-haves for eCommerce brands today?

Prioritize Profitability with Trellis

While we can't guarantee results like The Ambr Group has seen (since every business is different), we can help you exceed your goals. Through easy-to-read dashboards and an intuitive interface, hundreds of sellers, agencies, and aggregators have maximized their profitability and driven more sales with Trellis. Book a demo to see the platform in action today!

Find Your Most Profitable Price

Use Amazon data to analyze your optimal price point across all eCommerce channels.

Try Now