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Qore > Skills > Weekly Impression Drop Monitorr
Reporting & Insights

Weekly Impression Drop Monitor

Compares every advertisement's impressions against the week before, and flags the ones that fell past your threshold. Weekly, on the Amazon marketplace you point it at.
Standard
·
7 steps
Amazon
READS
Your ad data
LOOKS FOR
Ads whose impressions fell past your threshold
PRODUCES
A ranked list of flagged ads, and an email
YOU
Read the list, and go looking for the cause
Overview

What it looks at, what it flags, what comes back, what you can change.

What it looks at
Ad-level impressions, week against week
  • Your Amazon ad data, on the marketplace you choose
  • The last seven days, against the seven before it
  • Impressions, spend and sales, per advertisement
What it flags
Ads that lost impressions past your threshold
  • Impression change measured per advertisement
  • Drops at or beyond the threshold you set
  • Spend and sales carried alongside, for context
What comes back
A ranked list, a trend, and an email
  • Flagged ads sorted by impression change
  • A weekly view: how many flagged, and what they cost
  • An email to the recipient you name
What you can change
Five settings, per run, without editing the skill
  • Marketplace, drop threshold, recipient
  • Sort order and time-series lookback
  • Changed on a run without touching the template

How many ads dropped each week, and what they cost

Weekly ad time-series · sample

Sample figures. Your own numbers appear the first time the skill runs.

Run Settings
The five things this skill asks you to set.
Marketplace
Which Amazon marketplace the ad data is read from. One per run.
Impression drop threshold
How far impressions must fall before an ad is flagged. Loosen it to see more, tighten it to see only the steep drops.
Notification recipient
Who receives the summary email when drops are detected. Point it at yourself, a client, or a shared inbox.
Sort order
How flagged ads are ordered by impression change. Ascending puts the worst drops at the top.
Timeseries lookback days
How many days the weekly trend covers. Longer on lower-traffic accounts, so a quiet week reads as a quiet week.

Frequently Asked Questions

How do I find Amazon ads that lost impressions week over week

This skill splits the last fourteen days into two seven-day windows, aggregates impressions per advertisement, and compares the two. Ads whose impressions fell past the threshold you set are listed, worst drop first.

Why did my Amazon campaign impressions drop suddenly

The skill does not diagnose the cause; it tells you which ads dropped and by how much. From there you check budget caps, recent bid changes, and competing campaigns on the same ads.

Can I get an email alert when Amazon ad impressions fall

Yes. When flagged ads are found, a summary email goes to the recipient you name in the settings. Email only — there is no spreadsheet export.

Does this skill change my bids or budgets automatically

Does this skill change my bids or budgets automatically

How far back does the impression trend chart go

The trend is built from weekly time-series data over the lookback you set, giving one row per week: the count of flagged ads and the spend and sales attached to those drops.

how far back does the impression trend go

It loads thirty-five days of ad data to cover five full ISO calendar weeks, then reports how many ads were flagged in each week and the spend and sales behind those drops.

Start
Provisioned on your account at signup.
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Use cases
Account Protection
Catch performance breaks early

Something drops on a Tuesday and you notice on Friday. By then the rank has moved too.

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3 skills
Amazon
Walmart

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