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Qore Research · 2026 report

The State of Agentic Commerce 2026

AI is building shortlists for eCommerce customers, and most brands can't see whether they're on it. We analyzed 3,755 answers from ChatGPT, Claude, Gemini and Perplexity to see who makes the list, then checked 119 online stores to see whether an AI can shop them.

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Three things we found

1 of 608

sourced ChatGPT answers cite Amazon. Gemini: 0 of 224. Amazon blocks both assistants' bots.

54%

of Claude's shopping answers draw on web searches that return Amazon pages, even though Amazon blocks Claude's search bot too.

18%

of shopping questions where ChatGPT, Claude, Gemini and Perplexity all named the same brand first.

Each assistant shops differently, so winning one says little about the others. The brands that win will treat AI visibility as a channel to measure and manage, one assistant at a time. The full report shows which brands AI favors, where each assistant gets its answers and how many of the 119 online stores are ready for AI shoppers. Get the report

See where your brand stands

Agentic Rank is where your brand lands when AI assistants answer shopping questions. Qore measures it across ChatGPT, Claude, Gemini and Perplexity, shows which sources shape each answer and checks your store's agent readiness.

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Method: 3,755 answers from ChatGPT, Claude, Gemini and Perplexity (via API, Sept 18–27, 2026) to 940 shopper questions across 40 product searches in 11 categories, plus an agent-readiness check of 119 US online stores (Sept 29, 2026). Cite as: Qore Research (Trellis), The State of Agentic Commerce 2026.