Advertise Efficiently Where Strategy Meets Spend
Originally presented at Amazon Accelerate 2025, this content was too good not to make available to everyone. Stop adjusting advertising campaigns based on one metric. Unlock the TACoS code to efficient advertising and sell more, more efficiently.
Unlock the Secrets to Full-Funnel Profitability
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Achieve More Through Funnel-Focused Tactics & Strategies
Strategy + Efficiency + Incrementality
Optimizing to ACoS is tactical without strategy. Optimizing to TACoS is strategic without the tactics. That’s where Amazon Marketing Cloud comes in to bring in the incrementality.
Remove the Guesswork
Get actionable recommendations based on data, not gut feelings. Know when to maintain, test, cut, or fund ad campaigns based on historical performance.
BONUS ChatGPT Prompt
Get access to our proprietary prompt, designed to help you advertise more effectively. Remove waste ad spend, get seen by more shoppers, and grow your brand the way it deserves.